Thursday, October 18, 2007

simple, easy and powerful brand identity




probably thats what attracts clients to check out m&c saatchi.
everybody expects the agency will do a similiar magic to their brands.

2 comments:

Anonymous said...

overpromise?

Fictitioustruth said...

is name also a brand? or here are you assuming the clients are already aware of the value proposition of M&C and the "Glow"sign is just a cue to where to stand in a queue?